Q: What is NAPS, and what will Featurettes do for us?
A: NAPS, or North American Precis Syndicate, distributes feature releases for more than 750 companies, including Pfizer, Wells Fargo, Ford Motor Company, Microsoft, Kraft Foods and Unilever; nonprofit associations such as American Heart Association and United Way; and government agencies such as the USDA and the Centers for Disease Control.
Featurettes/News To Use, is filled with consumer news items that can be
easily incorporated into special sections or features and lifestyles pages. The
CDC and the AMA, for example, contribute timely health stories on food, safety
for children, and cutting-edge medical technology and techniques; experts write
about home maintenance and decor; home economists send recipes; and financial
gurus at such companies offer advice on investing and money management. The
material is timely, ACCURATE, and double- and triple-checked by our editors.
Q: What formats are available for Featurettes?
A: We will be happy to put
you on our regular mailing list for e-mails, CDs, hard copy (glossy camera-ready
booklets in 9- or 12-pica column width), RSS feeds by subject, Twitter Tweets,
Facebook posts and Pinterest pins.
Q: What makes NAPSnet so popular with Special Sections and Features Editors?
A: DOWNLOADING BY TOPIC.
Q: How much will Featurettes cost?
A: NOTHING. The service is absolutely FREE and the articles are noncopyrighted and available to be used immediately—or whenever you want.
Q: OK, what's the catch?
A: There IS none. Our only request is that you return mailings of clips (with our NAPS attribution) in the postage-free envelopes that we include with every mailing, OR e-mail us: (to firstname.lastname@example.org), OR follow instructions on how we can quickly set up a free subscription with your paper and keep track of Featurettes articles used—that's how we are able to report on coverage and usage to our clients!
Q: But suppose that our paper is strictly local, the space is very tight, and everything is written in-house?
A: That’s a key reason so
many community papers use Featurettes! A health/seniors story on new
treatments for Alzheimer’s, for example, CAN BE EASILY LOCALIZED TO FIT YOUR
FORMAT, whether as source material or photo options.
Q: OK, how do we get on your mailing list?A: Just spend two or three minutes with us while we update our database with your contact name, address, phone, e-mail and website information, circulation figure and format choices (hard copy, CDs and/or diskettes).