The New Entrepreneurs

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Ge" mal 1 a fen le | te! i\ i f t “Ties. the “ved 7 this cj = use and nduce’ hevye uedatthe s OF BOOKS The New Entrepreneurs (NAPSA)—According to Rene Reid Yarnell, author of The New Entrepreneurs (Quantum Leap, $15.95), the American dream is undergoing sig- (Ansara ESAT)7 nificant transformation, and our + vision is leading a the way for the J rest of the free world. Liz Wal=) W cher, a stockbro=) @p ker for Merrill tats aa eG Lynch, reached athe pinnacle of success by old standards but paid a heavy price by leaving her youngest daughter at daycare 12 hours a day. Now a successful representative in an international direct selling organization, Liz is a role model for others seeking a betterlife. The American Dream is transcending the traditional model from the worker’s desire to make a living to a much stronger aspiraCo-Autito pi hia Beer ork Mara as a result ranging from the insecurity from layoffs and corporate downsizing to the pressures and stress placed on those left to do the work to the forty-year-olds who are being replaced by Gen Xers who work for half the pay with twice the energy—characteristics with which most corporate workerscan identify. The businesses that ultimately address these concernswill be the corporate survivors of the 21* Century. Meanwhile, those laid off are not returning to the workplace. In fact, the author predicts, with the advancement of technology and the Internet, the entrepreneurial spirit will surface as “the defining trend of the business world in this next century.” The profession most likely to advance this spirit, The New Entrepreneurs concludes as network marketing—the fastest growing industry in the country; currently embodying 10 million tion to makea life. This evolving Americans. Written for professionals ex- ductive work life along with a fulfilling personallife. Corporate America itself may Living—Making a Life Through Network Marketing is available by calling 1-888-285-6316 or www. TheNewEntrepreneurs.com. American dream is far less about accumulating wealth and much more about a well-integrated, pro- unwittingly be the catalyst behind this transformation. The New Entrepreneurs describes the shift ploring their vocational options, The New Entrepreneurs: Making a Rene Reid Yarnell is the co-author of the national bestseller, Your First Year in Network Marketing.