The Key To Leadership Success (NAPSA)—Educationis a key to business success. However, business acumenaloneisn’t enough.It takes more than commercialskills to run a business—a good moral backgroundcan be as important as a good financial background. Doug Lennick and Fred Kiel, Ph.D., twoglobally respected leaders, demonstrate how strong moral principles and business success are powerfully correlated with each other. Lennick and Kiel introduce the tools for business leaders and organizations to harness the power of moral intelligence and enhance businessperformance. Backed by extensive research, Lennick and Kiel have tapped into the power of moral intelligence— an individual’s mental capacity to determine how universal principles are applied to personal values, goals, and actions. The concept focuses on four principles that are vital for sustained personal and organizational success: integrity, responsibility, compassion andforgiveness. “The business advantages of moral intelligence may be hard to quantify, but the business costs of moral ignorance are undeniable,” said Lennick. “We've all seen more than enough imagesof corporate executives being carted off in handcuffs. Moralintelligenceis a leader's secret weapon for lasting personal and organizational performance.” Lennick and Kiel invested more than 10 years of concentrated researchto refine the concept of moral intelligenceas it relates to business success. In their new book, “Moral Intelligence— Enhancing Business Performance & Leadership Success” (Wharton School Publishing), Lennick and Kiel demonstrate how the best Wharton Schoo! Publishing Intelligen Performan g Busine? iccess E nhanet)i cae A new book to help you apply vital moral principles to create leadership success. performing companies are guided by leaders with both a strong moral compass and the ability to follow it. In the book, Lennick and Kiel providerealistic guidance on being a moral leaderin both large organizations and entrepreneurial yventures—guidance developed from decadesof executive coaching with high-levelleaders. Moral intelligence is an out: growth of what Lennick and Kiel call “living in alignment,” the interconnection of your moral compass, your goals and your inward thoughts and external actions. Living in alignmentis not accidental. It requires understanding and building on each component while maintaining alignment amongall components. For more about Lennick and Kiel’s research, including a self-assessmenttest, visit www. moralcompass.com.
