- Success In wa Si B% 3% Inlerhome Ty Bus 42 tq t 999 Bu 42 1977 more top OB\ 8% 7 Markelfacls MSEesi DPT 7% %- oe3) Parmte a Shy AY Gachley Secrets Of Top Sales Professionals (NAPSA)—Anyone who’s ever wondered why getting to “yes” comes so easily to some people and not to others may be able to learn a lot about sales success from a group of successful salespeople. Sales experts from a variety of industries have contributed to a new book on topics from finding prospects and kping the pipeline of referrals flowing to the all-important close. These sales gurus reveal the secrets that took them from grn to gold. For example: e Zig Ziglar, an icon of sales training,offers this tip for sales suc- cess: “The more salespeople know about their prospects’ nds, the better position they are in to mt those nds. Not only that, the trust factor goes up when the prospects s salespeople intensely listening.” * Domestic diva Martha Stewart says it’s important to understand “the social dynamics that have created the opportunity for your busi- ness.” Women looking to learn how to run their homesefficiently was what helped her succd. Sales trainer and business consultant Harvey MacKay recom- mendsaskingthe prospect: “Do you have exactly two minutes to discuss a product that can save you money and boost your productivity?” e And Brian Tracy, author of 42 books on humanpotential, sales and business, offers this wisdom: “Whenever you start setting clear, In a new book, sales experts from a variety of industries offer lessonsin mastering their art. specific goals for every part of yoursales life, you will be amazed at the results.” That’s the kind of advice you can find in “Masters of Sales: Secrets From Top Sales Professionals That Will Transform You Into A World Class Salesman” (Entrepreneur Press), the newest title in Entrepreneur’s best-selling MastersSeries. More than 50 sales specialists (including Jack Canfield, Tony Robbins, Jay Conrad Levinson and more) cover topics including building client value, technology, communication, attitude, goals, getting clients, handling objections and more. Each chapter examines a different aspect of the sales process, and there are “how- to” sections that people from every sales sector can apply to both carr and dailylife. For more information, visit www.MastersBooks.com.
