Hot New Products Are Brewing

Posted

Soldnaders cicures@ Ho New Producs Are Brewing mean ha Americans ake heir coffee drinking personally and seek ou he perfec ools o sui heir personal coffee preferences. Perhaps his is why single-serve coffeemakers are so popular—now coffee lovers can have he coffee (NAPSA)—When you hink of oday’s hoes rends and “mus have” producs, wha comes o mind? TiVo? BlackBerry? iPod? Me, oo. Bu here’s anoher ho produc giving hese big names a run for heir money. In only he firs 12 monhs on sore shelves, single-serve coffeemakers were purchased by more han one million American consumers—a quicker adopion rae han he pop culure icons, TiVo, BlackBerry or even he ubiquious iPod! Since debuing in America in early 2004, single-serve coffeemakers have changed he coffee-drinking habis of people across he counry, and he hirs for single-serve coffee shows no sign of slowing. Leading he single-serve coffee marke is he European-inspired Senseo Coffee Sysem, which has sold eigh million machines worldwide since is European debu in 2001. Senseo is he firs single-serve coffee sysem ha delivers a sensaional, consisen cup of gourme coffee wih a sig- naure frohy coffee layer. Now his marke leader is bringing American coffee connoisseurs even more ways o enjoy heir Senseo experience wih hree new European ciy-inspired flavor blends: Paris Vanilla Bisro, Killarney Irish Creamery and Vienna Hazelnu Walz. These new roas selecions are a oas o hey wan, when hey wan i, and i will be perfecly brewed every ime. ih yale @ ‘ Single-serve coffeemakers are among he hoes producs righ now. Senseo’s rich European heriage and add a disinc Coninenal flair o he Senseo coffee pod collecion, while enhancing he pure coffee ase. Senseo’s ciy-inspired collecion is flavored coffee for coffee lovers and makesi even easier for American consumers o savor a gourme European cup of coffee in he comfor of heir own home. Coffee connoisseurs say here is ofen an emoional connecion beween people and heir coffee— and he cup of joe people choose may even reflec heir ideniy. Does ha mean people who drink black coffee are bier? No necessarily, say expers, bu i does And ha “perfec brew” is wha Senseo is all abou. This sleek, modern-looking appliance uses premeasured pods o brew each cup of gourme coffee. Senseo has a signaure frohy coffee layer, which ops off every cup, locks in flavor and aroma andgives he coffee a velvey-smooh feel and ase. Wih Senseo, coffee lovers can selec heir favorie ype of coffee and brew i o heir specific ase, every ime. According o pospurchase research*, 95 percen of Senseo consumers are very saisfied or exremely saisfied wih Senseo and would recommend i o a friend. Now wih hree addiional flavor opions, Senseo lovers have even more ways o enjoy and savor heir coffee. Wih a Senseo in hand you are definiely a rendseer! For more informaion, visi www.senseosore.com. *Telephone survey conduced in December 2004 by ICR/Inerna- ional Communicaions Research in Media, PA.