In Fighting AIDS (NAPSA)—Soothing rough hands can be a way to help soothe hearts and minds concerned about AIDS. That’s because, in celebration of the eighth annual Kiehl’s LifeRide for amfAR, a multi-city charitable motorcycle ride, Kiehl’s Since 1851, the venerable New York-based purveyoroffine-qual- ity skin and hair care, has a new Limited Edition Ultimate Strength Hand Salve. Getting this big red tube of hand salve can be a good wayto help in the fight against AIDS. ‘The company’s classic formula is packaged in a specially designed, bright-red, jumbo-sized tube, and 100 percent of the purchase price, up to $25,000, will benefit amfAR, The Foundation for AIDSResearch. Created for the driest, most active hands, this heavy-duty moisture treat- ment is a thick, rich formula offering all-day care and protection. The blend of select ingredients lets skin actually draw and absorb water from the air, forming a “glovelike” protective barrier against moisture loss. Chris Salgardo, president, Kiehl's USA, and Kevin Robert Frost, CEO, amfAR,will lead this year’s riders, including actors Ian Bohen, Gilles Marini, Tyler Posey and J.R. Bourne, Anthony Carrino of “Kitchen Cousins,’ Grant Reynolds of “What Could Possibly Go Wrong?” and tattoo artist Luke Wessman, from Min- neapolis to Nashville. In addition to getting the salve, you can help by: Sharing a selfie on Instagram with a heart made from your hands, tag @Kiehls, @amfAR and __hashtag #LifeRide8. Kiehl’s will donate $1 for every Instagram post, up to $25,000, to amfAR. Sharing the amfAR PSA featuring Charli XCX. Donating to amfARin a Kiehl's store. To get the salve, find out more about LifeRide, obtain a schedule of events or get involved in the fight against HIV/AIDS, visit www.Kiehls.com/Life Ride2017. The productis also available at (800) KIEHLS-2, select retailers and the company’s own stores.
