A New WayTo Display School Spirit (NAPSA)—In an effort to score ag i) big on school spirit, many homeownersare finding new waysto display team loyalty. Fans not only decorate their mailboxes and fly team flags; many nowalso display their favorite college team logo on their outdoor HVAC unit. In response to homeowners’ growing interest in aesthetics and college athletics, HVAC manufacturers have redesigned equipment to stylishly package efficiency and performance features in units that will attract the attention of homeowners. Last year, York” International Corporation’s Unitary Products Group introduced its all-new Affinity series of air conditioners and heat pumps, offering homeowners something never seen before in the industry—color. (Affinity units are available in a choice of seven colors—standard Champagne or Terra-Cotta, Jet Black, Stone, Bermuda, Chocolate or Gun-metal.) This year, the company offers loyal alumni and sports fans condensing unit panels that bear the logo of prominent colleges and universities. The company signed an agree- ment with the Atlanta-based Collegiate Licensing Company and the Michigan-based License Resource Group, which, in turn, represent colleges and universities. The plan is to have 74 major schools represented this year. ae _& we anes Loyal alumni and sports fans can now get condensing unit panels that bear the logo of prominent colleges and universities. Homeownerswill be introduced to the logoed units during the 2005 School Colors Tailgate Party tour that began in September. The new spirit caravan will visit 10 college football games through November, bringing hospitality to fans and displaying more than 45 college logos currently available. As with the optional Affinity color panels, college logos will be applied to painted, customized panels that replace the standard condensing-unit panels. Eventually, homeownerswill be able to view andselect their logo online. Distributors will stock logo panels geographically, but homeowners will be able to order any available logo. For more information about the college logo program, visit www.yorkupg.com.
